The Pros and Cons of DIY SEO

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By Jason Russell


Optimising your site yourself has a considerable number of advantages , but also has a bunch of drawbacks. So as to guarantee the success of your website and therefore the success of your online business, you need to make sure that that you use a good SEO (Search Engine Optimization) strategy. This can mean doing the SEO yourself or contracting a team to do it for you.

So can doing your own SEO really help? Or is getting an SEO advisor a far better option?

The Pros of DIY SEO

Better Control - When you're making your own SEO plan, this implies that you have much better control of your whole plan and can make any obligatory changes as and when you must. If something does not work or doesn't make sense, then you can speedily make the alteration rather than waiting around for your SEO company to do it.

Find Out more about SEO - Another great point about doing your own SEO is that you can learn much about the optimisation process and which methodologies are the most successful. This will include doing your own keyphrase analysis, writing optimized content, building links, adding tags and using social media to lift your Google page rank.

Save Cash - One of the key advantages of doing your own SEO is you can save big money. Some SEO companies charge a lot for their services, so making your own SEO plan can help to save you a lot of cash as well as helping you reinforce the success of your web company. Otherwise you could search for cheap SEO services which can both help you save cash and also help you develop a fairly well optimized site.

The Cons of DIY SEO

Negative Results on Site Success - If you have taught yourself SEO, then you might run the risk of hurting your site. Whether or not you've done plenty of research into what SEO is and how it works, you could notice that your efforts have a negative effect on your site's success.

There are many black hat tricks which have been blacklisted by Google, and if you don't know about these then you might appear as a disloyal site. This may end up implying your site is either pushed down the pages of Google (making it virtually impossible for web users to find you) or it could be blocked altogether.

Time Consuming - Not only would you have to pass some time learning more about SEO if you were to "do it yourself", but you would also spend a large amount of time implementing those abilities and making all of the obligatory changes to your site, blog, links and social media profiles. This could be time that will be a lot better spent developing other aspects of your business.

Overall, hiring cheap SEO services to get things done could be the answer for successfully optimising your website. You can avoid getting blocked by search websites and you may also economize on the development of a successful methodology.




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