How To Use Video Networks To Become A Leader In The Home Based Business Industry

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By Howe Russell


If you are trying to develop new marketing approaches for your home business, it would pay dividends to visit a video networking website like Youtube and perform a search for a popular affiliate business, such as Primerica or Empower Network. You will discover many affiliate marketers looking to use videos as a method to build their brand.

As well as being free to use, video networking sites are also very popular. Traffic is incredibly high on services like Youtube and Dailymotion, providing you with an instant audience for your chosen niche.

Quite frankly, regardless of which affiliate program you choose to work with, you need to be making the most of what video marketing has to offer if you want to grow your brand into a powerful secondary income for your family. But how do you do this?

What are the main things you need to watch out for if you are about to set up your own Youtube channel and begin trying to create recognition for your brand?

* Don't mix your content. Select your niche and dominate it.

* Encourage viewer interaction in your uploads.

* Research your keywords.

* Provide useful content.

* Commit to providing fresh content on a regular basis.

By getting these five principles in place and being consistent in your efforts to uphold them, you will be able to build a substantial following within any niche via video marketing services such as Youtube and Dailymotion. Here are the principles with an explanation of each one:

* Establish your niche from the beginning.

If you continually change your focus from one business to another, or you upload is short bursts and then stop for months, you will notice it's considerably harder to be considered a true leader within your chosen niche. Keep things simple, streamlined and direct towards the area you want to be recognized in. [
See how Russ Howe became established in empower network here.
]

* Use the power of interaction with your followers.

Believe it or not, most major video networks pay very close attention to the social signals each video generates. Videos which are regularly shared on popular sites like Facebook and Twitter will enjoy an inflated ranking in their targeted keywords.

* Get your keywords in place.

The main mistake made in relation to keywords is that people don't know how to target their desired search results. They end up putting dozens of keywords on their videos and, usually, this leads to them being ranked low in search results because the video is deemed to have 'too broad' of a subject level. Try to limit your keywords to no more than 3 for one video.

* Upload helpful content, not sales pitches.

The easiest way to succeed is to help others do the same thing. People won't follow you if you are merely uploading sales pitches and trying to persuade them to buy things from you. The rules of business still apply, so trust plays a major role. In order for people to be prepared to buy anything from you or join a business you recommend, they need to be able to trust you. By uploading helpful videos for other affiliate marketers, you will be able to build that trust.

* Upload new content regularly.

Uploading regular content is one of the main factors in developing a successful Youtube channel. This allows you to consistently grow your audience as well as develop a reputation as somebody who isn't going to disappear overnight. You do not need to upload a new video every day, but once per week would be a good idea.

Should you be able to keep on top of these five aspects, you should be able to create and manage a video networking channel which grows in recognition on a regular basis. This is one of the most overlooked aspects of affiliate programs such as Empower Network, with many people falling for the fourth tip in particular and uploading a barrage of sales pitches.




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