The SMS Marketing Trends In 2014

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By Sharif Ayman


People who receive a text message on their smart phone will open it 90% of the time just to see what it is. If you own a shoe store in town, and you send an SMS message to 10,000 people in your area about a sale that you are having over the weekend on a popular brand, you will attract new customers to your store - it is that simple.



There is an entire population whose only way of communication is one mobile device. They do not own a landline, they don't have a television, a desktop or a laptop. Everything gets done with their smartphone.

SMS stands for 'short messaging service', or text messaging. It is possible to create an attractive, eye catching 5 second video and text it to 100,000 demographically chosen folks in your immediate area and you will have people coming into your store to see you.

Google already lists businesses on their Google Places platform by category of business, the only thing is they are not in any particular order. All you have to do is find your listing, open it up, and finish filling in everything in your profile. And everything is the way to go, including pictures, coupons, anything else you normally do to bring in the customers.

Sending pictures via text messages is another strategy you should explore. Sharing pictures might have been problematic in the past since not all users had a plan that included data transfer.

You can research 'SMS' and you will fine a marketing company who specializes in this field and who can get this done for you.




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